Padel Business

Premier Padel will be broadcast on Red Bull TV


Premier Padel has announced an agreement with Red Bull that will mark a before and after in the history of the circuit. The brand that sponsors players like Lebrón, Galán, and Bea González has acquired the television rights starting from this season.

More and more major brands are betting on padel. Red Bull, who was already involved in the sport by sponsoring three of the world's best players, has decided to fully immerse itself and begin producing Premier Padel matches in their entirety.

The energy drink brand will broadcast matches from the 25 tournaments of the season starting from the quarterfinals. Fans will be able to access them for free through the Red Bull TV app.

It is worth noting that the early rounds of the tournaments will continue to be broadcast on Premier Padel's official YouTube channel.

The agreement with Red Bull will extend until 2027. Premier Padel has defined it as one of the greatest milestones in the history of the sport.

Nasser Al-Khelaïfi, president of Premier Padel, stated: "Red Bull will help propel our professional tour to the highest level."

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