Playtomic closes deal with major brand

Playtomic and the racket sports brand Wilson close a deal. The idea of the collaboration is to make padel grow globally, according to a press release. 

The agreement between the booking platform Playtomic and Wilson has the main objective of expanding padel globally and adding value to the padel community. In particular, the agreement seeks to promote padel in emerging countries that are starting to practice this demanded sport.

“Wilson Brand Mission statement is to promote healthy lifestyle habits through sport and empower every human to live like an athlete. We firmly believe that padel is one of the key sports to achieve this mission, we are very motivated by this collaboration with Playtomic, with the main objective of continuing to grow the community of players and create a tailor-made playing experience to meet the player´s expectations”, says the Global Padel Director of Wilson, Iñaki Cabrera, in a press release. 

Pablo Carro, Co-founder and CSO of Playtomic: 

"For us, Playtomic is a lifestyle, and we believe that together with Wilson, we can help many padel players to improve their game and get the best out of this sport by customizing the experience of each of the users," Pablo Carro states in the press release.