Padel Business

A1 padel adds major sponsorship for the Seville Master


The multinational banking company Santander will give its name to the A1 Padel circuit competition to be held in Seville from the 7th to the 12th of March.

The rise of Padel has not gone unnoticed by the biggest companies in the world, which are beginning to set their sights on the fastest growing sport on a global level.

The A1 Padel circuit, owned by the Monegasque businessman Fabrice Pastor, adds a new and important sponsor for its second tournament of the season.

Santander Bank - the leading Spanish financial institution in terms of assets in the world - will give its name to the Seville Master, which will be renamed Santander Sevilla Master.

The agreement, which was signed by Manuel de la Cruz (Territorial Director of Santander Bank in Andalusia) and Fabrice Pastor (President of A1 Padel), pushes the circuit to new horizons. 

"From A1 Padel, we celebrate and thank the confidence of big brands like Banco Santander for supporting the growth of this world padel circuit, that this year will visit more than 14 countries," announced the circuit.

Santander has been a long-standing partner of prestigious international sporting events. For a decade, it was present in Formula 1 and has three of the main sponsorships of football competitions worldwide: La Liga, the European Champions League and the “Copa Libertadores de América”.

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