Ledap launches new global e-commerce — to be established in several European markets
One year after the acquisition of the Swedish Racketspecialisten, Ledap and the leading eCommerce actor in the Nordics, Racketspecialisten, is now expanding its activities in the rest of Europe, with the first goal of establishing in Germany and Austria.
The new concept will be called Ledap.com, and after Germany and Austria, they aim to establish in the Netherlands, France, and Belgium.
In a press release, Ledap and Racketspecialisten announce that more markets will follow, and the long-term goal is to be the number one Padel Shop globally.
The Swedish company, Racketspecialisten, is the leading eCommerce player for padel and racket sports in the Nordics. The CEO Kristian Ekeland says:
”We are excited to launch the LEDAP Shop that will drive our ambitious growth agenda throughout the world of padel – both as an online eCommerce business and as a Shop concept within the LEDAP clubs. LEDAP Shop will offer padel players a complete assortment of equipment, accessories, and apparel.”
Ledap operates in more than 130 padel clubs across nine countries.
“Ledap today operates across five different verticals, and reinforcing our e-commerce capabilities is an important strategic milestone in our ambition to establish LEDAP as an integrated platform to drive the growth, innovation, and not least, the digitalization of padel,” says Eno Polo, LEDAP Group CEO.